Petersen Automotive Museum Foundation receives gift of $100,000,000
FROM MARGIE PETERSEN AND THE MARGIE & ROBERT E. PETERSEN FOUNDATION
LOS ANGELES (April 26, 2011) - Steven E. Young, Chairman of the Petersen Automotive Museum Foundation’s Board of Directors, announced today that the Museum Foundation has received a gift of approximately $100,000,000 from Margie Petersen and the Margie & Robert E. Petersen Foundation.
This donation is comprised of a substantial unrestricted financial gift, a matching challenge, the 300,000 square foot building that the Museum has occupied since it opened in 1994, and an important collection of cars assembled by the late Robert E. Petersen during his lifetime, all as part of the Museum’s gift.
This donation ensures that the Museum will continue to grow in importance as one of
“I am thrilled to make this gift which continues what Mr. Petersen and I began two decades ago, to build the most important automotive museum in the nation. My intent in doing this is to provide the Museum with the necessary resources to continue to enhance its collections, curatorial expertise and exhibitions so that generations to come will be able to forever know the history of the automobile and its role in the evolution of our nation’s transportation system,” said Margie Petersen.
“I am fulfilling a vision that Mr. Petersen and I shared and planned to do someday. I am so happy that this day has come and that I can launch the Museum into a new era of growth and expansion. While I expect the resources of the Museum to be available to the world, this gift is especially designed to the benefit of the
A program of special importance to Mrs. Petersen has been the Museum’s Free School Bus Program. Since 2005, the Museum has funded transportation that has enabled approximately 8,000 students per year from the
“The Petersen Automotive Museum Foundation Board is honored to acknowledge this gift as it launches a campaign to enlarge the Board and expand the reach of the Museum. We are committed to make the
“We are ecstatic to receive this extraordinary gift from Mrs. Petersen. The generosity that she and Mr. Petersen have shown has been legendary and the entire Museum staff is overjoyed by this gift,” remarked Buddy Pepp, Executive Director of the Museum.
More than 150,000 visitors a year tour the
Robert E. Petersen founded Hollywood Publicity Associates in 1947. His love of cars let him win a contract to publicize a hot rod show at the Los Angeles Armory. He quickly recognized the market for a publication about hot rods which he parlayed into the legendary Hot Rod Magazine launched in 1948.
He grew his business into a publishing empire with more than 36 monthly magazines and over 50 annual publications and became a household name among car enthusiasts.
In 1963 he married Margie McNally, a model and actress from
The Petersen car collection is renowned as one of the largest and most diverse collections in the
The couple’s considerable philanthropic activities in
One of the "Crown Jewels" of the Margie and Robert E. Petersen Collection: The 1925/34 Rolls-Royce Phantom I, known as "The Round Door Rolls".
The 2010 exhibition, “Margie and Robert E. Petersen: Driven to Collect” featured a diverse sampling of vehicles from the Petersen’s collection and reflected the wide range of automotive history located within the
The 2005 exhibition, “Musclecars: Power to the People” was one of the
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Petersen Automotive Museum